The Distribution Stage
Distribution is the action of sharing something out among a number of recipients. Distribution of the film involves marketing merchandise and advertising the film to get people interested in watching it.
The ways production companies try to market their films are by:
- Teaser posters
- Main posters
- Advertising through apps
- Newspaper articles
- Magazines
- Popups
- Trailers on YouTube
- Websites
- Trailers on Television
- Merchandising
- Being partnered with another production company to get your film promoted more.
- Radio
- Soundtracks
- Interviews
- Book Signings
- Submit to film festivals
Another part of getting people to want to watch your film is actually trying to get your film seen in local cinemas like Oden (Which is owned by Universal), Cineworld or more independent cinemas which are easier to get your film seen. Another way of getting your film seen is crowded places such as Comic-con where people from around the country will get together to be involved in festivals where everyone is welcome.
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